Soundcheck Summer Music Series
Presented by Porsche
Guests at Palisades Village were treated to the soundtrack of the summer with this weekly music series, featuring talented musicians performing acoustic sets. This music series was presented by Porsche.
Art Direction
For the design, I went with a logo that evoked movement and music without being obvious. I worked with the copywriter to develop the series name, “Soundcheck” as a tie in with the acoustic music. Since the series was during summer, I chose a pastel '“sunset” as a beautiful background to compliment the structural logo and interesting monospaced typeface.