Art Director

Caruso
May 2018 - Present

As Art Director, I am responsible for conceptualizing and designing the creative branding & identity for over a dozen of Southern California’s premier lifestyle destinations. My role at Caruso involves managing a team that oversees both corporate design & comprehensive marketing campaigns. These projects include large scale events such as sponsored and retail initiatives, marketing campaigns with digital and social components, and commercial tenant support. I am well-versed in high-volume, fast-paced environments requiring teamwork and flexibility.

Notable campaigns encompass the highly successful Level 8 Drive-In Series at The Grove and The Americana at Brand, The Holiday Market at Palisades Village, and the popular annual Summer Concert Series at The Grove. The purview of my responsibilities also includes brand ideation packages for corporate Caruso initiatives such as The Coast Lounge, a luxury VIP lounge at Palisades Village; The Coach House, an exclusive private space; and The Revere Room, an upscale all-day restaurant and The Scoop Shop Café, a sweet shop and creamery at the luxury beachside resort, Rosewood Miramar Beach.

In addition to managing the creative team, I also serve as the Lead Graphic Designer. I consistently deliver current, elevated, and original designs while executing quality work and prioritizing deadlines based on company needs and business goals. I also supervise and train designers through mentoring while upholding quality execution, and establishing best practices across both the digital and print space.

Art Director

Clique Media Group
September 2017 - May 2018

As Art Director at CMG, I oversaw a team of designers, ensuring the creative was on-brand for clients while maintaining Clique’s aesthetic vision. I established best design practices, managed an organized interdepartmental workflow, shaped the brand’s image, while challenging and cultivating designers to grow creatively. To maintain the brand’s competitive edge, I constantly researched competitors, industry trends and other beneficial information to evolve our designs. 

I also worked closely with the Creative Director to develop creative concepts for original content photo and video shoots, design creative pitch decks, provide art direction on set (still life and model), and deliver final creative and design deliverables.

Senior Graphic Designer

Clique Media Group
April 2016 - September 2017

As the Senior Graphic Designer at Clique Media Group, a digital platform featuring fashion, beauty, and lifestyle content, I supported all paid partnerships and sponsorship content through original designs, photo & video shoots, and social media. 

As a managing designer, I oversaw several team members and acted as the liaison between the pre-sale and post-sale departments. I regulated workflow, and maintained efficiency while training junior designers. My scope of work at CMG focused on both digital asset and print creation.

Graphic Designer

FabFitFun
August 2015 - April 2016

As the Graphic Designer at FabFitFun, a quarterly box subscription company that has grown to over a million subscriptions, I supported the Art Director and delivered creative assets. My duties include the design of dedicated emails, brochures, packaging; front-end web design; the creation of social media resources, custom illustrations, presentation decks, quarterly magazine layouts, stationery; and photoshoot assistance.

Graphic Designer

Mattel, Inc.
November 2011 - March 2015

As the sole Graphic Designer in the Global Brand Marketing Communications department, I oversaw many internal and external corporate projects such as HR initiatives, booklets, presentations, philanthropy campaigns, and corporate stationery. I also assisted with annual reports, trade show deliverables, marketing & advertising support, social media assets, and branding & identity.

Graphic Designer

Hilton & Hyland
May 2011 - November 2011

As the Graphic Designer, I worked with the Art Director in creating marketing collateral via print and digital deliverables promoting home sale listings and showings for multi-million dollar properties.